Invest in a Diversified Portfolio of U.S. Real Estate

USP acquires, develops, and operates real estate across the United States. We seek to generate potential income and long-term growth through disciplined value investing and professional property management. Investment results are not guaranteed.

Investing involves substantial risk, including the possible loss of some or all invested capital. Review the applicable fund documents before investing.

A Value-Investing Real Estate Fund Built for Long-Term Ownership

USP is a diversified real estate investment fund. We invest in properties that we believe may produce income, increase in value over time, or both. Our team identifies opportunities to acquire, develop, improve, and operate real estate across the United States. Each opportunity is reviewed using a value-investing approach: understand the property, buy carefully, improve its performance, and manage risk throughout the investment.

Investing involves substantial risk, including the possible loss of some or all invested capital. Review the applicable fund documents before investing.

Blockchain as a Public Ledger

USP uses the Ethereum blockchain as a public ledger designed to support secure and transparent recordkeeping. The ledger helps authorized parties verify ownership records and transaction history. Blockchain is used only as an administrative recordkeeping tool and does not determine the value or performance of the underlying real estate.

Long-Term Growth & Asset Appreciation

USP invests in real estate that may produce rental or operating income and may increase in value over time. Through fractional investing, eligible investors can participate in a professionally managed real estate fund without purchasing an entire property. Investors may benefit from distributions, appreciation, or a combination of both, depending on fund performance. Investment results are not guaranteed.

Investing involves substantial risk, including the possible loss of some or all invested capital. Review the applicable fund documents before investing.

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Backed by Real Estate ProfessionalsUSP was founded by Johnney Zhang, founder and CEO of Primior, a real estate investment, development, and management company. Primior’s team has experience in acquisitions, development, construction, asset management, leasing, and property operations. USP combines that real estate experience with blockchain-based public ledger recordkeeping designed to support security and transparency. Any Primior track record presented in connection with USP may include investments made through different entities, strategies, structures, time periods, and market conditions. Past performance does not guarantee USP’s future results.
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Fractional Access to a Diversified Real Estate InvestmentUSP allows eligible investors to purchase fractional interests in a diversified real estate fund. Fractional investing may allow participation with less capital than would typically be required to purchase and manage an entire property directly. Investors do not receive direct title to an individual property. Their rights and responsibilities are governed by the fund’s governing documents. An investment in USP does not guarantee financial stability.
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Potential Protection During InflationReal estate has sometimes benefited during inflationary periods because property values, rents, and replacement costs may increase. USP seeks exposure to these potential characteristics through investments in income-producing and development real estate.

Why USP?

Real estate has historically been used by investors seeking potential income, long-term appreciation, inflation sensitivity, and portfolio diversification. These potential benefits depend on the properties, market conditions, financing, expenses, management, and fund terms.

USP Fractional Real Estate
Real Estate
Stock Market
Digital Assets
Attractive Yield
Volatility
Low
Low
High
Extreme
Risk Level
Low
Moderate
High
Extreme
Tangible Asset
Inflation Hedge
Accessibility
Avg. Annual Return*
20%+
11.8%
10%
-100% to 2,546.8%

Past performance may not be indicative of future results. Figures are estimations only. Annual Averages Data Sources: REITs Average Annual Return  |  Stock Market Average Annual Return  |  Digital Assets Average Annual Return

Investing involves substantial risk, including the possible loss of some or all invested capital. Review the applicable fund documents before investing.

Getting Started Online Is Simple

Create a Gaia account, complete the required verification process, and review the applicable USP fund documents online. Account setup time varies, and eligibility is not guaranteed.

Invest
How to Invest

Eligible investors may participate through fractional interests starting at $100, subject to the fund’s eligibility requirements and governing documents.

Contact Our Team

Our team will walk you through the next steps in order to begin your fractional real estate investment journey with USP.

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Fund Your Investment

Use an approved payment method. Available funding methods may vary based on investor eligibility and platform capabilities.

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Review and Invest

Review the fund documents, risks, fees, and investment terms before investing.

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Join USP’s Growing Investor Community

Explore fractional access to a professionally managed value-investing real estate fund. USP seeks potential income and long-term appreciation, but neither is guaranteed. Investors do not directly manage the underlying properties.

Contact our team to learn more about fractional investing with USP.

Join a community of investors seeking potential income and long-term appreciation through a professionally managed real estate fund.

Investing involves substantial risk, including the possible loss of some or all invested capital. Review the applicable fund documents before investing.

Contact Us

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What Comes Next?

Reach out to support

Contact our team regarding your request for more information about USP.

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Hear back in 1-2 days

In 1-2 days a member of our team will respond to your request for more information.

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Important:

Qualified investors can now purchase USP Tokens from Gaia! To learn more about Gaia by Primior, click below:

Creating an account takes under 5 minutes.

Important:

For now, qualified investors must purchase USP Tokens from the USP Investor Portal account. Upon completion of the Gaia Tokenized Marketplace, USP, as well as other real estate tokens, will be available on Gaia.

Requirements for listing a property:

Property Type

Property Type: Must be either rental housing, or commercial real estate (multifamily, student housing, coliving, etc). We do not list single family rental properties.

Location:

Location: Property must be in a high-demand urban area.

Market Analysis

Market Analysis: Demonstrated investment potential.

Minimum Valuation

Minimum Valuation: Property must meet our minimum valuation standard of $3M.

Leverage

Leverage: No more than 70% leverage will be accepted.

No Legal Disputes

No Legal Disputes: Free from legal disputes or encumbrances.

Maintenance Standards

Maintenance Standards: Well-maintained with certain aesthetic and functional standards.

Financial Records

Financial Records: Detailed financial records for the past years.

Environmental Compliance

Environmental Compliance: Meeting local environmental regulations.

Safety Inspections

Safety Inspections: Up-to-date safety inspection reports.

You're on the waiting list!

When our investment platform officially launches, you will be the first to know.

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Start Now

Start investing in tokenized real estate in 3 steps with as little as $1.

Create Your USP Account
Sign up and join our community of forward-thinking investors.
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Fund Your Account
Easily add funds to your USP account from your bank, credit card, or ETH wallet to start your investment journey.
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Begin Investing
Browse our marketplace for properties that match your investment criteria and begin investing.
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